Stand Out, Speak Out, Reach Out
Building an online presence to help build your list is simple when you apply these three (3) simple rules:
You must stand out from the crowd in your niche.
1. Offer something different
2. Give valuable information for others to grow their business
3. Be relevant
4. Use the shock factor - beautiful picture or ugly picture of something in your niche
5. Don't always try to be so perfect - we live in an imperfect world - just tell it like it is
1. Inspire by powerful stories
2. Launch a social media campaign
3. Use fresh topics
4. Incorporate exciting games or activities to teach a skill
3. YouTube, Daily Motion, Facebook, Twitter & other social medias
4. Paid Advertisements
5. Free Advertisement
6. Traffic Exchanges
7. Banner Exchanges
8. Solo Ads
9. List Building
The process of list building is like having a worldwide Rolodex.
Sharing information may be difficult and time consuming, but it's hard to let people know about it if your 'Rolodex' is empty.
Gathering email addresses for the purpose of sending information, offers and other marketing information to clients and potential customers is the process of List building.
Building an organic list can take time, but you stand a better chance of actually connecting with a receptive audience.
You may find that list building is best achieved by providing site visitors with information gathering forms.
An autoreponder can often manage the automated distribution of the information they seek.
Use autoresponders to invite clients to participate in redeeming money saving offers from you.
Write different information you want clients to know on forms on "pop up box" or 'already highlighted' box that indicates the individual wishes to receive future e-offers.
Do Not Spam
The idea behind this is many customers do not look at every field in the form and may not uncheck the box when submitting their information.
No matter the method you use to gather names in your list building process make sure to honor requests to unsubscribe.
Some autoresponders will remove requests to unsubscribe automatically.
If you manage the list manually make sure to remove the name quickly or risk a report of spam.
Target Your List For Your Niche
One way to grow your list is to make sure the information you deliver is targeted, above average and something the client will look forward to receiving.
The content could be information or it could be a simple sales flyer, but by staying on target you will be more likely to connect with your client.
Don't abuse your list by sending them a large volume of email.
Carefully plan each mailing and make sure it is strongly related to your core objectives.
Sending too many emails - too often you may be perceived as only slightly better than those incredibly annoying forwards that we all delete from our email files.
List building is a proven method of building solid contacts for online marketing, but make sure to avoid spamming techniques the reputation of your online firm may be at stake.
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